ALASTAIR NORMAN
Research

The 2026 Agency Productivity Report

Why I'm doing this

Every agency I speak to is facing similar challenges. Projects are becoming more complex. Client expectations continue to rise. New technologies promise dramatic productivity improvements.

Yet many teams still spend large amounts of time on repetitive work. Rather than relying on assumptions, I'm interviewing agencies directly to understand what is really happening.

The questions

Who I'm speaking to

Agency foundersDelivery directorsCreative directorsDevelopersTechnical leadsProduct teamsDigital consultants

Contribute

I'm looking for around 50 agencies to take part. Each interview lasts approximately 30 minutes.

Participants will receive:

  • Early access to the report
  • Benchmark data
  • A summary of key findings
  • Recognition (if requested)
Apply to contribute